A type of online marketing that improves a site’s traffic by improving their position in the SERPs. Typically through SEO or paid advertising.
Stands for Really Simple Syndication. A feed containing the latest updates from a given site that can be subscribed to, akin to a newsletter.
Audio recordings that are syndicated online. They can be streamed or downloaded.
A group of people that form around a specific site, channel or idea.
The different types of media, including pictures, videos and audio recordings.
Where users pay for a product or service in small, regular amounts. Typically involves paying a recurring nominal fee for content online, such as news or webcomics.
Where users donate small smalls of money towards a charity or good cause.
Stripped down versions of traditional blogs, that typically limit the number of characters that any given post can be. Most notable example is Twitter.
People that maintain a profile on a social networking site
A user in a given field or area of interest that influences the opinions of others in that area. They are also often perceived as thought leaders or trendsetters.