Inactives
Individuals who do not participate
Groundswell
A social trend in which people use technologies to get the things they need from each other, rather than from traditional institutions like corporations. (Charlene Li and Josh Bernoff, Groundswell)
Forums
Individuals who comment, rate or review the content
Collectors
Individuals who comment, rate or review the content
Critics
Individuals who comment, rate or review the content
Creators
Individuals who create content such as blogs or articles, videos or photos etc
Comments
The reply a user has made to a certain piece of content
Blog Roll
A selection of other blogs that a user feels is worth reading, placed on their blog.
Blog
A website where users can share content posts. They can be run by individuals or by several users, can be self hosted or hosted on a blogging platform. There are various different types of blog, including photo blogs, where the content is predominantly photographs, video blogs and text blogs. Blogs can also be a hybrid, including video, photo and text posts. (see also, Micro Blog)
Badge
An image that indicates the user is a member of a certain group or movement, or has taken part in some sort of event.
How Social Media Optimisation and Digital PR improves SEO
Here’s a quick look at how Digital PR and Social Media Optimisation can be used to improve SEO. The presentation ends with 5 Rules for Social Media Optimisation. Let me know your thoughts and feedback.
View more presentations from Mike Phillips.