Some bloggers are able to meet every update they promise. For some of us however, the time constraints of running a blog can prove difficult at times.
What can help is a rough plan of where you are going, or what you are going to do next. It could range to some sketches to just a few words, but having a direction will really help you in posting updates regularly. I personally have an ideas book, jotting down several ideas per page, sometimes diagram sketches, sometimes bullets, and occasionally just a word or two to trigger a memory. Read More
A lot of people put up a links page, a page where they link to other people’s blogs that they read; more common is the blogroll, literally just a list of blogs they recommend. Some of these pages and blog rolls list hundreds of other blogs, and chances are they only do it so that maybe some of those sites link back. I find it difficult enough to keep up with the dozen or so I read so when I see pages with over a hundred links I find it a bit dubious.
But whether or not all of them get read, I still think it is important to read other peoples’ blogs. Obviously you can continue to write a blog without ever seeing somebody else’s posts, though I think you’d obviously be missing out. For one thing, you miss out on one of the best parts of blogs, the amazing community. By not reading any other blogs you are cutting yourself off from this community. Read More
Customer Relationship Management is a strategy in which a company attempts to develop relationships with the existing and potential customers, typically facilitated though the use of technology to capture, store and analyse information about customers.
Web 2.0 is an umbrella term referring to a large number of applications and services that enable interaction, communication and collaboration with other people online.
These days there are lots of places to get your blog online for free which has probably helped to fuel the massive growth in the number of blogs over the last decade. People who have no understanding of php or have never seen a html page are able to get their blog hosted for free in minutes. Most of these services also allow a certain degree of customisation to your little part of the internet. And it’s all totally free! Read More
It’s no mistake the first post on a blog about social media is about authenticity and transparency, two ideals that are of upmost importance when approaching social media. Read More
Since this blog is about all things social, I suppose the best way to start it would be by being social and introducing myself. My name is Mike Phillips and I work as a social media executive for a digital agency. I wrote my Master’s thesis on social CRM, how to integrate social media activities into a CRM framework.
After completing my thesis I found that after 4 months of writing and reading about social media, social technologies, social CRM and digital marketing in general, I wasn’t really ready to stop writing. So the aim of this blog is a place to continue my research and carry on writing.
At the moment the blog is a bit rough and ready, it will probably get changed quite a bit in the coming weeks, and so if you have any ideas for content and topics, blog and twitter-roll links or any other suggestions let me know.
So now you know who I am, why don’t you tell me in the comments who you are?
