Tag Archive: your brand


The Psychology of Social Currency

Social currency is a term that is gaining popularity in the social media community, but as a concept it is not a new idea. Social currency simply refers to the value that information has when it is shared between individuals, something has a good social currency if people want to continue to share it. View full article »

How to not act like a dick in Social Media

A handy set of guidelines to help to navigate the social media ocean without being a dick

8 reasons you should be blogging

blog boardThere are many benefits to starting a blog, or contributing to a pre-existing one. Other than the fact it can be an enjoyable experience you can gain a lot simply by sharing your thoughts online. Here’s a quick list of 8 reasons you should be blogging  View full article »

Creating landing pages for your visitors

Everybody clicks on links and can end up at a site and they can’t tell what the site is about. This is even more true for a lot of blog, which tend to have the latest post on the front page, without much context. This can be confusing for newcomers. Put it this way, imagine opening the book and the first page you find is actually page 129. View full article »

What’s in a domain name?

These days there are lots of places to get your blog online for free which has probably helped to fuel the massive growth in the number of blogs over the last decade. People who have no understanding of php or have never seen a html page are able to get their blog hosted for free in minutes. Most of these services also allow a certain degree of customisation to your little part of the internet. And it’s all totally free! View full article »

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